10% Braver
10% Braver
The way people see the world shapes the choices they make. Jaz helps audiences challenge familiar thinking and uncover fresh perspectives to change behaviour and outcomes.
Help your people reimagine what’s possible.
The stories we believe become the lives we live.
Drawing on lived experience, positive psychology and powerful storytelling, Jaz inspires audiences to question limiting assumptions, embrace new thinking and unlock the confidence and creativity needed to create meaningful, lasting change.
“Be 10% Braver had become our mantra! I hear it in team meetings. Best of all, I see it in the way people act. It’s caused a real change in my team. People have stopped waiting for permission.”
Watch Audiences Embrace Becoming 10% Braver
See how this keynote helps audiences overcome self-doubt, embrace challenge and take meaningful action.
Senior Leadership
Multi Academy Trust
Special Education MAT
The Difference It Makes
Courage follows confidence

Drawing on lived experience, positive psychology and practical strategies, Jaz helps audiences overcome hesitation, take meaningful action and discover that confidence grows through doing, not waiting.
People discover they can:
✓ Immediately adopt the 10% mantra and apply it to their own story.
✓ Turn self-doubt into purposeful action.
✓ Break big challenges into manageable progress.
✓ Respond to setbacks with resilience and perspective.
✓ Build confidence through everyday courageous choices.
The Shift
10% Braver gives people permission to stop waiting until they feel ready. Instead, they learn that small, intentional actions create momentum, confidence and lasting change.
People leave with:
✓ A practical way to move past fear of change.
✓ Greater confidence to act before they feel ready.
✓ Small actions they can apply immediately.
✓ Their own Impact Roadmap for work and life.
✓ A belief that lasting change starts with one step.
“Jaz’s ‘Should Stories’ session changed the way I see the world! That’s what happens: people change their minds about what they believe and what they can do after hearing Jaz.”
More Than A Keynote
Every keynote is part of a bigger conversation. From our first planning call to the lasting impact afterwards, every detail is designed to help your audience think differently, connect deeply and take meaningful action.
Before Your Event
Everything starts with understanding your audience and the change you want to create. Together we’ll shape a keynote that feels relevant, engaging and tailored to your event.
- Discovery conversation
- Audience and event briefing
- Practical tools for lasting change
On The Day
A keynote that combines powerful storytelling, practical insight and genuine audience interaction, creating moments people remember and conversations that continue afterwards.
- Tailored keynote
- Audience interaction
- Optional books, signing and workshops
After The Applause
The biggest perspective shifts happen after people leave the room. Your audience leaves with shared language, practical ideas and resources that help the conversation continue.
- Reflection resources
- Follow-on support
- Practical ideas to keep the conversation going
Trusted by Leaders & Event Organisers
Click the videos to hear the impact of how working with Jaz helps to change conversations.
”People are already starting to have those conversations. I’ve listened in to people talking about how can I be 10% braver, and that’s what we want!”
“Jaz’ has this unique way of making you reflect, understand, challenge, but also think about what you’re gonna do differently.”
“I’ve heard Jaz twice before, but that was absolutely phenomenal. It really spoke to my heart. I was quite emotional at the end. It’s the impact our staff make.”
Richard Chapman, CEO Thrive Partnership
ta from motor museum or be. ky rebecca from there and ta from thrive partnership
Ready to create an unforgettable and impactful event?
Every memorable event starts with clarity.
Let’s discover what success looks like for you.
Explore More Keynote Themes
Human First Leadership
Strengthen trust, culture and performance.
• See your leadership through the eyes of the people you lead.
• Turn challenges into courageous conversations that build trust.
• Equip leaders with communication clarity to create lasting culture shifts.
Belonging & Mattering
Create belonging that leads to flourishing.
• Move beyond belonging to create cultures where everyone knows they matter.
• Use language that strengthens trust, relationships, and belonging.
• Build communities where every generation flourishes.
Reimagine What's Possible
Expand what’s possible by changing perspective.
• Challenge the beliefs that quietly shape our decisions, behaviour and results.
• Rewrite inherited stories into hopeful, future-focused possibilities.
• Unlock new futures by updating the old stories we believe.